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Thread: Coke Goes Woke and Broke

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    Coke Goes Woke and Broke

    Now this is interesting, these companies going woke as a last-ditch effort because they're going broke.

    Coke Goes Woke and Broke

    “Get woke, go broke”, is a conservative meme about the cost of political correctness that has it the wrong way around. Brands don’t go broke because they get woke, they go woke because they’re going broke, and don’t know how to stop the slow but steady collapse of their business.

    The big brands that go woke infuriate conservatives because, like Coke, Gillette, or Nike, they have a storied name that seems entwined with America and the success of capitalism. But it’s those old, familiar brands that go woke because their products and business models are dated. Virtue signaling is their way of adapting to a changing market without really innovating. Behind every big woke brand is a company slowly going broke and with no clue what to do about it.

    The wokeness vocabulary joins the thesaurus of corporate buzzwords used by executives trying to hide from their investors that they don’t know what they’re doing. Making headlines for their wokeness changes the conversation from their business model to their politics. Touting a brand as socially responsible evades questions about its financial viability.

    Take Coke, please.

    Coca-Cola’s global sales fell 28% in the second quarter of 2020 from $10 billion to $7.15 billion. The corporate giant blamed the pandemic which had shuttered movie theaters and bars, and began cutting its small brands while concentrating on its big signature brands.

    But Coke was struggling even long before the pandemic. ...
    Tradition is not the worship of ashes, but the preservation of fire. ― Gustav Mahler

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    Tahuyaman's Avatar Senior Member
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    https://babylonbee.com/news/to-fight...s-vanilla-coke

    To fight white supremacy, Coca-Cola has discontinued its controversial product Vanilla Coke, saying it is "too white" and must be dismantled as part of the company's continued emphasis on eliminating whiteness from society.
    When the people find that they can vote themselves money, that will herald the end of the republic.“ - Benjamin Franklin.


    “When people get used to preferential treatment equal treatment seems like discrimination.” - Thomas Sowell

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    Now this is not satire. Could you imagine the outrage if a major company held a training session and told their employees to be less black?

    https://www.entrepreneur.com/article/366132

    In one of the images you can read: “To be less white is: to be less oppressive, to be less arrogant, to be less trusting, to be less defensive, to be less ignorant, to be more humble, to listen, to believe. , break with apathy and break with white solidarity ” .
    Another says that "in the United States and other Western nations, whites are socialized to feel that they are inherently superior because they are white ." And they finish with an invitation: "Try to be less white ."
    Last edited by Tahuyaman; 03-01-2021 at 08:04 PM.
    When the people find that they can vote themselves money, that will herald the end of the republic.“ - Benjamin Franklin.


    “When people get used to preferential treatment equal treatment seems like discrimination.” - Thomas Sowell

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    Calypso Jones's Avatar Banned
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    well if the left ever gets their gleeful wish with the browning of America as what they call it. The black people WILL BE less black. Maybe if they're less black, they'll be less stupid. Someone should run that past Joe. "black people and minorities don't know how to use the computer, the cell phone, get to the polls.....'.

    what is the left's problem with very black people?
    Last edited by Calypso Jones; 03-01-2021 at 09:22 PM.

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    Quote Originally Posted by Tahuyaman View Post
    https://babylonbee.com/news/to-fight...s-vanilla-coke

    To fight white supremacy, Coca-Cola has discontinued its controversial product Vanilla Coke, saying it is "too white" and must be dismantled as part of the company's continued emphasis on eliminating whiteness from society.
    Vanilla Ice has just changed his name to Fred Sanford Ice.

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    Pretty soon coke commercials will feature white democrats in blackface.

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    Quote Originally Posted by Tahuyaman View Post
    https://babylonbee.com/news/to-fight...s-vanilla-coke

    To fight white supremacy, Coca-Cola has discontinued its controversial product Vanilla Coke, saying it is "too white" and must be dismantled as part of the company's continued emphasis on eliminating whiteness from society.

    Per the OP, they dropped it because it wasn't selling.
    Tradition is not the worship of ashes, but the preservation of fire. ― Gustav Mahler

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    Quote Originally Posted by Calypso Jones View Post
    well if the left ever gets their gleeful wish with the browning of America as what they call it. The black people WILL BE less black.
    I've always assumed that over time we'd all end up the same color.

    In the civil rights movements of the '60s, Martin Luther King said people should be judged by the content of their character, not the color of their skin. That's always made perfect sense to me. But the woke now find this concept offensive, they want you to see people first and foremost by their race, or else you're not "seeing" them. Yeah, no thanks. Identity politics is horribly divisive, no matter how much they want to blame it on Trump.

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    I've always assumed that over time we'd all end up the same color.
    Well I for one am the color awesome. Who wants to join me?





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    A big part of the problem is that those who keep pushing identity politics and lobbying for these changes aren't the ones who actually buy the products anyway. So going woke to appease the few will ultimately always end in tears.

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