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Thread: The Unsung Ranger Behind the U.S. Forest Service’s Iconic Signs

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    Post The Unsung Ranger Behind the U.S. Forest Service’s Iconic Signs

    The Unsung Ranger Behind the U.S. Forest Service’s Iconic Signs

    Career ranger Virgil “Bus” Carrell had no design training, but “really gave a damn,” say experts, about his lasting legacy.


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    MOST AMERICANS HAVEN’T HEARD THE name Virgil “Bus” Carrell. But drive across the country and you’ll see Carrell’s work. And if you’ve entered a national forest, driven to a natural monument, or crossed the Continental Divide, you’ve probably even pulled over and snapped a selfie next to one of his creations. Those quirky brown-and-cream trapezoids, with the retro typeface that welcomes you to a U.S. Forest Service-managed site, are his legacy. Over the last half-century, those signs have become not only instantly recognizable, but iconic.

    “Whoever designed these signs really gave a damn,” says designer Charles Spencer Anderson, whose influential Minneapolis-based firm specializes in identity development. “I don’t know if they had a sense of history when they designed these things, but it appears they understood the gravity of the assignment.”

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    https://www.atlasobscura.com/article...-signs-history
    Any time you give a man something he doesn't earn, you cheapen him. Our kids earn what they get, and that includes respect. -- Woody Hayes​

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    jigglepete (04-15-2021),Peter1469 (04-14-2021)

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    I'm pretty sure I have a selfie with the first sign (Mt. Hood).

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