National Cuban Sandwich Day started as a reporter's attempt at a hoax...
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National Cuban Sandwich Day, an annual Aug. 23 celebration of the popular food item, was started in 2016 by a Tampa Bay Times reporter who set out to conduct a "hoax" but ended up with a holiday.
Christopher Spata, a staff reporter for the Tampa Bay Times, said he became fascinated by food holidays in 2016 and set out to see if he could create one of his own and have it spread across the country.
Spata said he chose the Cuban sandwich -- a Tampa-native sandwich consisting of ham, roasted pork, pickles and mustard on Cuban bread -- as the subject of his holiday, and Aug. 23 as the date. He said the date coincided with National Sponge Cake Day, which he considers to be a food of less importance.
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