Brick by brick, Lego keeps on building

[DGUtley]

Brick by brick, Lego keeps on building.

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It’s easy to forget Lego nearly went bankrupt in 2003, given all its success today. On Tuesday, Lego reported that sales last year jumped 17% YoY to $9.27B. After passing Mattel on the toy sales charts in 2014, the 90-year-old Danish company now brings in ~2x its fellow toymaker’s revenue, according to The Wall Street Journal.


Lego’s recent success is also markedly different from developments at Hasbro, which saw revenue decline 9% YoY and recently announced plans to cut 15% of its workforce.

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Brick by brick, Lego keeps on building - The Hustle

[zelmo1234]

I love Lego I can't wait until mu grandsons are old enough so Grandpa can help them build stuff

[DGUtley]

I love Lego I can't wait until mu grandsons are old enough so Grandpa can help them build stuff

Ditto. When I'm sure she won't eat them, I'll break them out.

[RMNIXON]

I grew up on basic lego's not kits with pics that told you what to build.

[The Booman]

I love Lego I can't wait until mu grandsons are old enough so Grandpa can help them build stuff

We all love LEGO...until we step on one in the middle of the night. Then we curse their existence and beg the lord to take us now.

[OLD GUY IN FLORIDA]

Ditto. When I'm sure she won't eat them, I'll break them out.

Well, you could always just break them out now, just for practice so you will be ready you know! I mean you wouldn't want to be sitting there and not know how to use them.